Gen Y PR Prescriptions

James S. Walker is a Gen-Y Communications professional interested in Branding, Marketing, Public Relations, and Social Media. Tagged with the nickname “jaywalk,” James is paving his own way through the streets of life, passing up traditional conventions in search of sensible, innovative and effective communication.

He graduated from the George Washington University with a B.A. in Communication and a minor in History. A true believer in the power of Public Relations, James founded Influence PR, the Premier Student Public Relations Group, at GW in 2006. Under his leadership, Influence PR sponsored several professional development events and panel sessions with Marketing and PR industry leaders. In addition, IPR also took on pro-bono projects providing strategic communications counsel to on-campus student organizations and other Washington, DC based groups, including Creative Cause’s Postcard From Katrina Initiative and GW Discourse, the Political Science Quarterly.

James is originally from New York (born in Queens, raised in Brooklyn) but now calls the Washington, DC area home. He began his career in health care communications, providing public relations counsel to top pharmaceutical companies and leading non-profit organizations, and now spends his daylight hours supplying strategic communications solutions to clients looking to engage online. 

When he is not working or blogging, James can be found jaywalking through the streets of DC with his ipod blasting on his way to one of the city’s many great restaurants and hot music spots.

If you’d like to reach James, email him at james.walker@prprescriptions.com or link to him: http://www.linkedin.com/in/jswalker.